Jun 11
16
WARNING: This post is based on a Marty Weintraub presentation. If you have seen Marty present, then you understand the warning and are probably smiling. For those of you who have not, just remember you were warned, although this text doesn’t do justice to Marty IRL. All kidding aside, Weintraub, CEO of aimClear, is a talented presenter that has a passion for his subject matter, Facebook. In “Killer Facebook Targeting Tactics” at SES Toronto, Weintraub focused primarily on behavioral targeting. You know, identifying the behavior of your ideal audience and target/market accordingly.
Go here to see the original:
SES Toronto: Killer Facebook Targeting Tactics